Predictable Growth. Iconic Creative.
Hello, my name is Luke Renner and I'm a collaborative and entrepreneurial Marketing Executive with extensive experience turning unknown startups into revenue machines. I have more than 15 years of experience building brands, training high-performance teams, and producing vivid creative.
On the revenue side, I bring a deep understanding of the sales pipeline, key drivers, differentiators, and personas. On the creative side, I've done extensive work building campaigns, content, and comms for multiple audiences including investors, journalists, prospects, customers, and corporate boards.
Throughout my career I've notched multiple exits, had my commercials appear in Times Square, and even rang the bell on NASDAQ.
Predictible Growth. Iconic Creative
Hello, my name is Luke Renner and I'm a collaborative and entrepreneurial Marketing Executive with extensive experience turning unknown startups into revenue machines. I have more than 15 years of experience building brands, training high-performance teams, and producing vivid creative.
On the revenue side, I bring a deep understanding of the sales pipeline, key drivers, differentiators, and personas. On the creative side, I've done extensive work building campaigns, content, and comms for multiple audiences including investors, journalists, prospects, customers, and corporate boards.
Throughout my career I've notched multiple exits, had my commercials appear in Times Square, and even rang the bell on NASDAQ.
Hello. I'm Luke. I'm a Senior Marketing Director that helps companies build their brands, execute go-to-market strategies, and generate leads.
I've helped organizations from Silicon Valley to London build the assets and digital infrastructure they need to meaningfully grow their businesses.
Whether working alone or as the leader of a larger marketing team, I can help you launch a variety of creative and strategic initiatives.
CMO Strategy.
Compelling Creative.
ANALYTICS
Every creative or strategic decision I make is informed by digging deep into the data. My three favorite tools (and certifications) are Google Analytics, Hotjar, and Hubspot.
PAID MARKETING
Companies cannot accelerate growth without a paid marketing component. I am certified across Google, Facebook, and Linkedin and build all of the ad assets myself.
"Luke helped my company get its demand-generation house in order. Not only did he completely revamp our brand and relaunch our website, he also helped us deploy several marketing campaigns. The SEO work he did literally transformed my business. I tripled my business this year.
I recommend him wholeheartedly. His work is excellent."
— Gary Germer
Gary Germer and Associates
"Luke is one of the most creative, forward-thinking people I have ever worked with. Not only does he demonstrate a deep talent for writing, design, and film production, he also has a finely tuned business acumen.
We're very glad to have found such a talented and thoughtful director to lead our marketing department."
— John Bowers
— JCC Bowers
When North Pole Founder and CEO Santa Claus was looking to optimize his global manufacturing and package delivery organization, the founder turned to Artificial Intelligence to deliver a variety of wins across the supply chain.
Regardless of when the industry hits that so-far-mythological five-dollars-per-pound price point, global demand for carbon fiber continues to rise. In the last decade, demand has risen from 33,000 metric tons in 2010 to 70,000 metric tons.
Marketing is the process by which you establish trust with a complete stranger and develop that trust until they hire you to solve their problems for them.
Though early adopters had been investing in bitcoin for years, 2017 will be remembered as the year the technology finally went mainstream.
Today, 60% of all trades, globally, are conducted by AI-powered systems. We wondered whether these systems could be exploited to manipulate the stock market.
Have you felt the frustration? Logging into your Indeed candidate pool, only to be let down? Mediocre cover letters. Mediocre work experience. Mediocre candidates. If it sounds familiar, you aren’t alone.
When North Pole Founder and CEO Santa Claus was looking to optimize his global manufacturing and package delivery organization, the founder turned to Artificial Intelligence to deliver a variety of wins across the supply-chain.
Regardless of when the industry hits that so-far mythological five-dollars-per-pound price point, global demand for carbon fiber continues to rise. In the last eight years, demand has risen from 33,000 metric tons in 2010 to 70,000 metric tons.
For me, marketing goes beyond information delivery. Marketing is the process by which you establish trust with a complete stranger and develop that trust until they hire you to solve their problems for them.
Though early adopters had been investing in bitcoin for years, 2017 will be remembered as the year that the technology finally went mainstream.
Today, 60% of all trades, globally, are conducted by AI-powered systems. We wondered whether these systems could be exploited to manipulate the stock market.
Have you felt the frustration? Logging into your Indeed candidate pool, only to be let down? Mediocre cover letters. Mediocre work experience. Mediocre candidates. If it sounds familiar, you aren’t alone.
Stunning Web Design
The websites I create unify a breathtaking visual style with the best in digital marketing. Design, messaging, landing pages, tracking tags, and analytics all come together to deliver a memorable online presence that transforms businesses.
Clients and Case Studies
DHERBS
Build out a lot of unique content, including a user-generated content initiative and a documentary youtube series called
The 180.
GARY GERMER & ASSOCIATES
Help the organization relaunch their website and deploy several marketing campaigns.
"Luke is one of the most creative, forward-thinking people I have ever worked with. Not only does he demonstrate a deep talent for writing, design, and film production, he also has a finely tuned business acumen.
We're very glad to have found such a talented and thoughtful director to lead our marketing department."
— John Bowers
"Luke helped my company get its demand-generation house in order. Not only did he completely revamp our brand and relaunch our website, he also helped us deploy several marketing campaigns. The SEO work he did literally tripled my business this year.
I recommend him wholeheartedly.
His work is excellent."
— Gary Germer
Gary Germer and Associates
OH YEAH — I ALSO MAKE VIDEO
As an alumn of USC’s School of Cinema-Television, I find it impossible to think about inbound marketing without thinking about video.
By leveraging the power of the moving image, brands can dramatically increase their engagement. Video is, after all, the most highly shared medium on the net — and algorithmically favored by the Facebook gods. Furthermore, the format is more likely to go viral across multiple channels and even get a spot on shows like Good Morning America.
Below, you’ll find a sample of my video projects, each from a different category: advertising, fiction, documentary, and education.
When JCC Bowers was looking for a way to communicate its vision for a connected future, my team and I turned to video. At the time, the design of their flagship product, Cobalt, was still a closely-kept secret so we needed to find a way to represent Cobalt's possibilities and capabilities without showing off its actual design.
We landed on a video that focused on Cobalt's most important element: that it can unify a variety of IoT technologies into a single platform. Thus, the Consider the Circle campaign was born.
Set in West Africa, OUT OF THE VILLAGE is a fiction film I wrote, which tells the story of an orphan boy in his quest to survive with his sister after his village and family are wiped out by Ebola.
Shot on location in Ghana and starring Beast of No Nation’s Abraham Attah, this short film has gone on to win several top prizes at Academy-accredited film festivals throughout the world.
THE ONE EIGHTY is a web series I produced and directed on behalf of my client Dherbs, which follows Hosea Collins, a 336-pound pastor, on his quest to turn his life around and lose a hundred pounds. Combining the thrill of Biggest Loser with the intimacy of Undrafted, THE ONE EIGHTY inspired, entertained, and reminded us, week after week, that every passing moment is a chance to turn it all around.